Bel Oak Blog

Bel Oak Blog on all topics and releases of Bel Oak Marketing

what platform a website is built on

How To Tell What Platform A Website Is Built On

In the digital world, websites have become the digital storefronts of businesses and individuals alike. Building a website is no longer an arduous task reserved for tech-savvy professionals. Thanks to the proliferation of online website development platforms like WordPress, Shopify, GoDaddy, Wix, and many more, creating an attractive and functional website has never been easier. These platforms offer an array of templates and themes to choose from, allowing individuals and businesses to craft their online presence effortlessly. In this comprehensive guide, we will explore how to determine the platform upon which a website is built and identify the theme or template it employs, shedding light on the key aspects of modern web development.

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Search Engine Result Page Optimization

What Is SERP And How To Optimize SERP for Higher Click Through Rate

In the vast and ever-evolving digital landscape, where billions of searches are conducted each day, appearing on the first page of a search engine’s results is the ultimate goal for website owners and marketers. But have you ever wondered what happens before users even click on a website link? This is where SERP, or Search Engine Results Page, plays a crucial role. In this article, we’ll delve into what SERP is and why it’s vital for online visibility. Furthermore, we’ll explore various strategies to optimize your SERP presence to increase click-through rates (CTR), ultimately boosting your website’s performance in the competitive online world.

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How Google Analytics Tracks E-commerce Transactions

How Google Analytics Tracks E-commerce Transactions

In today’s digital age, data is king, and businesses are constantly seeking ways to understand their customers better, optimize their websites, and ultimately increase revenue. For e-commerce websites, tracking transactions and user behavior is paramount to success. Google Analytics, one of the most popular web analytics tools, plays a crucial role in this process. In this article, we’ll delve deep into the world of Google Analytics and explore how it knows when a transaction occurs on an e-commerce website.

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how to build a beautiful website

How To Build A Beautiful Website

In the digital world that we live on, a website is often the first point of contact between your brand and your audience. It’s not just a digital presence but a reflection of your identity, values, and the quality of your offerings. To truly make an impact, your website needs to be more than functional; it needs to be beautiful. But what exactly defines the beauty of a website? In this comprehensive guide, we will delve into the art of building a beautiful website, from understanding the concept of beauty to the key elements that contribute to it and how to measure it effectively.

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Discovered Currently Not Indexed

How to Fix “Discovered – Currently Not Indexed” In Google Search Console

In the ever-evolving world of SEO (Search Engine Optimization), website owners and digital marketers often come across a puzzling message from search engines: “Discovered – Currently Not Indexed.” This message can be a cause of concern, as it indicates that search engines have found your web pages but haven’t included them in their index. In this comprehensive guide, we will delve into the depths of this issue, exploring what “Discovered – Currently Not Indexed” means, what causes it, how to avoid it, and most importantly, how to fix the pages that are already facing this issue.

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how to promote your blog

How to Promote Your Blog

In the vast digital landscape, bloggers play a pivotal role as specialists and experts in their respective fields. They consistently produce high-quality content, sharing their knowledge, experiences, and insights with the world. However, even the most exceptional bloggers often find themselves facing the challenge of promoting their content to a wider audience without resorting to costly advertising. In this article, we will explore various strategies that bloggers can employ to boost their blog’s visibility and reach, all while maintaining an organic and sustainable approach.

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search engine crawled but not indexed

How to Fix “Crawled – Currently Not Indexed” Issues

Search engine optimization (SEO) is a critical aspect of online visibility and organic traffic generation. When you invest time and resources in optimizing your website for search engines, it’s frustrating to encounter the “Crawled – currently not indexed” issue. This status indicates that search engines have crawled your web pages but haven’t added them to their index, meaning your content won’t show up in search results. In this comprehensive guide, we’ll explore what “Crawled – currently not indexed” means, the common reasons behind this issue, and most importantly, how to fix it. By the end of this article, you’ll have a clear understanding of the steps required to resolve this problem and ensure that your valuable content gets the visibility it deserves.

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How Google Determines Canonical URLs

What is a Canonical URL?

In the complex world of search engine optimization (SEO), canonicalization plays a crucial role in ensuring that search engines like Google can properly index and rank web pages. Canonical URLs are a fundamental aspect of SEO, and understanding how Google decides what is canonical is essential for anyone looking to optimize their website’s performance in search results. In this article, we will delve into the concept of canonicalization, explore why it matters, and explain how Google determines canonical URLs.

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youtube trueview ads campaign

A Comprehensive Guide to YouTube In-Stream Ads for TrueView Campaigns

In the digital age, where content is king, businesses must find innovative ways to resonate with their audiences amidst the constant stream of online information. One such revolutionary method is utilizing YouTube TrueView ads, particularly within in-stream formats. These ads are not just about reaching a broad audience but are designed to connect with viewers genuinely interested in your brand or message. This comprehensive guide will take you through understanding what YouTube TrueView ads are, their intrinsic benefits, setting them up via the Google Ads platform, and strategies for evaluating and enhancing their performance.

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