Amazon business operation

E-commerce business has developed for over two decades. The competiton has become intense and fierce for sellers to stand out from others. To be the top sellers in some catagories is not very probable if you are late-comer, and usually those catagories have evovled to be winner-take-all business mode.
But chances are always there. If right strategy is applied on right timing, late-comers can still develop a specific segment into prosperity.
Outsourcing operation to a professional team is a shortcut to reduce the learning curve and focus on much valueable things like product development.
The teammembers of a typic operation team will include talents and veterans from e-commerce industry with over 10 years experience and well-developed skills.
“Precise, Specialty, Fast” are three key measures to the success of operation.
Precise is you have to study on the smallest granule of data. The deeper you dive in data analysis, the higher precision you can achieve to focus on your user segment and avoid mistargeting.
Specialty is you put the right person on right role in operation. Small sellers can not have this luxury, but professional operation team can afford all roles with specialty persons. Each specialty person’s minor advantage will be multiplied in workflow and finally leads to a hugh performance superiority.
Fast is you have to turnaround as quick as you can once you find that consumer’s favour has shifted from previous products to others types. This will lead you to adjust your product strategy and advertising strategy. The slow response will result in overstocked and higher-than-expected returned products.